tastecard
50% off food billMaximum of 4 peopleBooking requiredAvailable December
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The Primrose Eatery image
The Primrose Eatery image
The Primrose Eatery image
The Primrose Eatery image
The Primrose Eatery image

50% off at The Primrose Eatery

A fabulous neighbourhood restaurant and pizzeria that can be found on Primrose Hill Road in the Hampstead area of London, The Primrose Eatery is the place to be for great fare and a vibrant atmosphere.

Working from an open-plan kitchen that is ideal for interested diners looking to see how the magic happens, the passionate chefs at the stylish eatery have created a menu that sports a range of dishes, all of which promise to meet the needs of any appetite.

The tasty small plates offer plenty of variety, such as the scrumptious barbecue chicken wings and the delectable falafel and hummus combo, that act as superb sharers in a tapas style meal and exquisite appetisers in a more indulgent two or three course feast.

Considering the fantastic discounts offered to tastecard members when they call in advance with their card, it seems almost obligatory to take up one of the latter options. This becomes even more apparent when perusing their wonderful selection of big plates, where guests will find a host of super-fresh salads, tender homemade burgers, succulent steaks, and delicious pastas – all working alongside the main event; the stone-baked pizzas.

Particularly tempting examples of such can be found in the Jack Daniels Barbecue, a sweet ensemble of crispy bacon, roasted chicken and sweetcorn atop a heavenly barbecue base, the Hot American, a fiery number adorned with pepperoni, jalapenos and mushrooms, and the mouth-watering vegetarian alternative that is the sun-sweetened tomato, goat's cheese and caramelised onion topped El Greco.

Parking at the venue is simple, while it also sits just a stone’s throw away from the Swiss Cottage and Chalk Farm tube stations, making it easily accessible from all over the capital city. It can also be found in close proximity to the likes of the ZSL London Zoo, the Sherlock Holmes Museum, and Lords Cricket Ground, making it the ideal setting to enjoy a bit of respite and an excellent meal after a day of activity.

Important Information

Please Note: The tastecard discount is available for tables ordering between 10am and 8.30pm Mon – Fri and between 3pm and 8.30pm on weekends. It is not available on Live Music nights or before 3pm on weekends, or on notable days such as Bank Holidays, Valentine's Day, Mothering Sunday, Father's Day. It does not apply to Takeaway or Home Delivery. It does not include toppings, side orders, kids' meals or drinks. In the Spirit of Tastecard, diners must purchase drinks with their meals in order to qualify for the offer, not only order tap water. 10% service charge will be added prior to discount. The Primrose Eatery are willing to accept bookings with multiple cards.

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The Primrose Eatery
Average member score
4.9 11
Diner rating
Excellent
10
Very good
1
Good
0
Average
0
Poor
0
Summary
Food quality
Customer service
Ease of tastecard use
Atmosphere
Reviews
Alex said "Very Tasty!
Had really tasty burger and primerose salad. Will com back soon :)"
Read more
Rafael said "Tasty food and many options
This restaurant is quite nice and it is lovely and it is really easy to get to this lovely..."
Read more
Lucy said "Highly Recommend
Such a lovely friendly place, could have stayed there all day, the staff were so laid back and..."
Read more
Jake said
" Enjoyable!"
Read more
SARAH said "Lovely food!
Helpful and willing staff. Food was great and I'd happily return!!! No problem using the..."
Read more
Christopher said
" Good pizza and friendly staff"
Read more
" Amazing food and service definitely coming back!"
Read more
Martin said
" Very nice staff, delicious food, reasonable prices. Top!"
Read more
Marie said "Greater Value.
Excellent food and very welcoming host."
Read more
Anna said "The Best Burger I've ever eaten!
I went to the Primrose Eatery this evening with my boyfriend. He had steak and i had the Primrose..."
Read more
Lady said
" Great meal at the Primrose Eatery tonight - the salmon was delicious - highly recommended...."
Read more
"Excellent restaurant. Service friendly, helpful and happy. Chefs also very friendly. Food cooked..."
Read more
"Very nice food indeed. Delicious cod and risotto. Excellent soup. Nice modern decor and friendly..."
Read more
  • Alex said: "Very Tasty!
    Had really tasty burger and primerose salad. Will com back soon :) "
    Posted 1 month, 2 days ago...
    0 out of 0 people found this review helpful. Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • Rafael said: "Tasty food and many options
    This restaurant is quite nice and it is lovely and it is really easy to get to this lovely restaurant and the food is very tasty from Rafael age 6 and Azai age 4. "
    Posted 2 months, 5 days ago...
    0 out of 0 people found this review helpful. Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • Lucy said: "Highly Recommend
    Such a lovely friendly place, could have stayed there all day, the staff were so laid back and friendly. We didn't feel rushed or uncomfortable while we sat outside watching the world go by. The pizza was delicious and the iced coffee and milkshake were also really well done. We will return very soon. "
    Posted 3 months, 1 day ago...
    0 out of 0 people found this review helpful. Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • Jake said:
    " Enjoyable! "
    Posted 10 months, 4 days ago...
    0 out of 0 people found this review helpful. Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • SARAH said: "Lovely food!
    Helpful and willing staff. Food was great and I'd happily return!!! No problem using the taste card - just a few restrictions on the menu. "
    Posted 10 months, 9 days ago...
    0 out of 0 people found this review helpful. Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • Christopher said:
    " Good pizza and friendly staff "
    Posted 11 months, 7 days ago...
    0 out of 0 people found this review helpful. Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • " Amazing food and service definitely coming back! "
    Posted 1 year, 2 months, 20 days ago...
    0 out of 0 people found this review helpful. Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • Martin said:
    " Very nice staff, delicious food, reasonable prices. Top! "
    Posted 1 year, 7 months, 4 days ago...
    0 out of 0 people found this review helpful. Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • Marie said: "Greater Value.
    Excellent food and very welcoming host. "
    Posted 2 years, 11 months, 7 days ago...
    0 out of 0 people found this review helpful. Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • Anna said: "The Best Burger I've ever eaten!
    I went to the Primrose Eatery this evening with my boyfriend. He had steak and i had the Primrose burger. I can honestly say it's the best burger I've ever eaten - it was moist and full of flavour, and large too. They said they're made freshly. I'd wholly recommend this place. "
    Posted 3 years, 9 months ago...
    0 out of 1 people found this review helpful. Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • Lady said:
    " Great meal at the Primrose Eatery tonight - the salmon was delicious - highly recommended. Everyone was very helpful and friendly. Will certainly be visiting there again. "
    Posted 3 years, 11 months, 24 days ago...
    1 out of 1 people found this review helpful. Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • "Excellent restaurant. Service friendly, helpful and happy. Chefs also very friendly. Food cooked fresh and a small children's menu. Not to be missed. Brunch looks excellent. Harvey "
    Posted 4 years, 10 months, 8 days ago...
    2 out of 2 people found this review helpful. Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
    Sorry, there are no scores for this review
  • "Very nice food indeed. Delicious cod and risotto. Excellent soup. Nice modern decor and friendly staff. Would really recommend this place. "
    Posted 5 years, 4 days ago...
    0 out of 0 people found this review helpful. Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
    Sorry, there are no scores for this review
Please enter all the fields marked in red
Rating Summary
Food quality
Customer service
Ease of tastecard use
Atmosphere
Overall
Submitting review
  • Alex said: "Very Tasty!
    Had really tasty burger and primerose salad. Will com back soon :) "
    Posted 1 month, 2 days ago...
    0 out of 0 people found this review helpful... Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • Rafael said: "Tasty food and many options
    This restaurant is quite nice and it is lovely and it is really easy to get to this lovely restaurant and the food is very tasty from Rafael age 6 and Azai age 4. "
    Posted 2 months, 5 days ago...
    0 out of 0 people found this review helpful... Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • Lucy said: "Highly Recommend
    Such a lovely friendly place, could have stayed there all day, the staff were so laid back and friendly. We didn't feel rushed or uncomfortable while we sat outside watching the world go by. The pizza was delicious and the iced coffee and milkshake were also really well done. We will return very soon. "
    Posted 3 months, 1 day ago...
    0 out of 0 people found this review helpful... Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • Jake said:
    " Enjoyable! "
    Posted 10 months, 4 days ago...
    0 out of 0 people found this review helpful... Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • SARAH said: "Lovely food!
    Helpful and willing staff. Food was great and I'd happily return!!! No problem using the taste card - just a few restrictions on the menu. "
    Posted 10 months, 9 days ago...
    0 out of 0 people found this review helpful... Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • Christopher said:
    " Good pizza and friendly staff "
    Posted 11 months, 7 days ago...
    0 out of 0 people found this review helpful... Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • " Amazing food and service definitely coming back! "
    Posted 1 year, 2 months, 20 days ago...
    0 out of 0 people found this review helpful... Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • Martin said:
    " Very nice staff, delicious food, reasonable prices. Top! "
    Posted 1 year, 7 months, 4 days ago...
    0 out of 0 people found this review helpful... Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • Marie said: "Greater Value.
    Excellent food and very welcoming host. "
    Posted 2 years, 11 months, 7 days ago...
    0 out of 0 people found this review helpful... Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • Anna said: "The Best Burger I've ever eaten!
    I went to the Primrose Eatery this evening with my boyfriend. He had steak and i had the Primrose burger. I can honestly say it's the best burger I've ever eaten - it was moist and full of flavour, and large too. They said they're made freshly. I'd wholly recommend this place. "
    Posted 3 years, 9 months ago...
    0 out of 1 people found this review helpful... Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • Lady said:
    " Great meal at the Primrose Eatery tonight - the salmon was delicious - highly recommended. Everyone was very helpful and friendly. Will certainly be visiting there again. "
    Posted 3 years, 11 months, 24 days ago...
    1 out of 1 people found this review helpful... Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
  • "Excellent restaurant. Service friendly, helpful and happy. Chefs also very friendly. Food cooked fresh and a small children's menu. Not to be missed. Brunch looks excellent. Harvey "
    Posted 4 years, 10 months, 8 days ago...
    2 out of 2 people found this review helpful... Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
    Sorry, there are no scores for this review
  • "Very nice food indeed. Delicious cod and risotto. Excellent soup. Nice modern decor and friendly staff. Would really recommend this place. "
    Posted 5 years, 4 days ago...
    0 out of 0 people found this review helpful... Did you?
    rating summary.
    Food quality
    Customer service
    Ease of tastecard use
    Atmosphere
    Overall
    Sorry, there are no scores for this review