Up to 28% off entry at The London Eye. 

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Offer highlights

Take in an array of spectacular views across London with a 28% London Eye discount from tastecard! Found at the heart of England’s capital, gracefully rotating above the River Thames and offering a number of wondrous views across the city, the London Eye is a must-visit for any sightseeing enthusiast. Standing at 135 metres high, the structure is the world’s tallest cantilevered observation wheel, and offers breathtaking 360-degree views of the city and its famous landmarks.

Those aboard the London Eye pods are able to see up to 40 kilometres on a clear day, making for a truly unparalleled experience. Found opposite the likes of Big Ben and the Houses of Parliament, whilst also offering unique views of marvels such as St. Paul’s Cathedral, Nelson’s Column, and Buckingham Palace, the wheel is a haven for budding photographers and selfie enthusiasts. Plan your day out and enjoy the view for less with our fantastic London Eye offer.

Find out more
  • How far in advance should I book?
    • Book your London Eye discount tickets for any date that suits you, as long as it’s available on our online portal. We’d advise booking in advance to ensure there’s space available on your chosen date.

  • Can I use tastecard for other London Eye attractions?
    • Yes! You can book tickets for the London Eye Standard Experience, book a Private Pod, the London Eye River Cruise, and even a 3-Attraction ticket (including the London Eye, Madame Tussauds London, and SEALIFE London). We’ve got a whole range of London Eye deals to choose from!

  • Can I use more than one tastecard account at a time?
    • Whilst you can’t use more than one tastecard account within the same booking, you can apply your tastecard savings to multiple London Eye tickets at once, so the 28% discount will work on your entire group booking.

  • Can I get London Eye discount 7 days a week with tastecard?
    • Yes! You can use enjoy London Eye deals every day of the week as a tastecard member.

  • Will I get the same London Eye discount all year round?
    • Yes! You’ll get 28% off London Eye tickets all year round with tastecard.

  • Do I need to book online?
    • Yes. You’ll need to book your visit on our online portal to use your London Eye Discount. Luckily, it couldn’t be easier to book online via tastecard.